A land alone
Around 85 million years ago the islands of Aotearoa New Zealand drifted apart from the supercontinent of Gondwana. As the eons ticked by, the flora and fauna of this new land developed in unique ways. Birds had no need to fly because there were no land-based mammalian predators. Some reptiles stopped evolving; staying the almost-dinosaurs they still are today. And plants acquired special abilities that helped them to thrive in the unique conditions of the southeast Pacific Ocean.
The last place to be discovered by humans
New Zealand was so well hidden that it was the last place on Earth to be inhabited by humans. However, when the resourceful voyaging Polynesian people, known as the Maori, arrived they discovered a unique environment of abundant food and water. Most precious of all, they discovered an effective natural herbal remedy storehouse.
There were plants for every purpose. There was one plant, known as the Swiss army knife of herbal remedies, leptospermum scoparium, known as manuka.
A super-plant powered by UV
With its tiny olive-green leaves and small white flowers, manuka doesn’t look much like a super-plant. Yet both its leaves and bark contain powerful agents that are up to 30 times more potent than similar species found in Australia.
The reason for this extraordinary potency lies with the sun. New Zealand experiences much higher UV levels than other land masses, even those at similar latitudes. In fact, UV intensities in the New Zealand summer are at least 37% higher than that of the same latitude in the Northern Hemisphere. In order to survive and thrive in such harsh conditions, plants evolved stronger bioactives which act as protection for the plant - in much the same way as sun block does for humans.
Manuka, a Multi-tasking Essential Oil
Traditional Maori healers used manuka potions for a variety of purposes to support the natural healing process. When European settlers first arrived in New Zealand in the 1800's, they often drank a tea made from the infused leaves of the manuka bush.
This long history of multi-tasking herbal remedy usage inspired a team of resourceful Kiwi business people to harnesses the potent properties of New Zealand manuka oil in ManukaRx®.
Leading biomedical scientists developed the first ManukaRx® product in 2016 and created a versatile ointment for everyday multi-purpose use. Made with certified pure manuka oil, sustainably harvested from the East Cape of New Zealand, this unique product is both an essential in every home’s First Aid kit and as an everyday aid for the maintenance of healthy and supple skin.